Pains

A woman applies a cream to her sore joints and says it’s changed her life. Two sports heroes sing the praises of an over-the-counter cream for their aches and pains. A celebrity physician claims that spray-on foam can end your daily suffering.

You’ve probably seen testimonials like these in over-the-counter pain remedy ads. But is there solid evidence to back up such claims? Let’s focus on three products with catchy names and marketing claims in heavy rotation on TV.

What are these seemingly miraculous treatments?

Each is applied directly to skin (topically). Theraworx is a foam; the others come as creams or sprays. According to their manufacturers, here’s the ingredient list:

Blue-Emu:

An "original" version has more than 20 ingredients, including glucosamine, aloe vera, and emu oil — but no active ingredient is listed! For Blue-Emu Maximum Arthritis Pain Relief and Blue-Emu Ultra with Hemp Seed Oil, the active ingredient is trolamine salicylate, a close relative of aspirin. Blue-Emu Lidocaine Dry Patch lists lidocaine as the active ingredient; it’s similar to the numbing medication novocaine.

Australian Dream:

Emu oil is listed here, too, but the active ingredient is histamine hydrochloride, a topical pain reliever. According to its makers, that ingredient temporarily increases the size of your blood vessels for greater circulation, which "safely and effectively reduces pain in the joint or muscle." (By the way, this product is made in Kentucky, not Australia.)

Theraworx Relief for Joint Discomfort and Inflammation:

Lists olibanum, an oil from boswellia trees (also called frankincense oil), as its the active ingredient. Twenty other ingredients, including calcium, aloe, and grapefruit extract, are also listed. You’ll need to wear a compression sleeve over the sore joint after applying the product.

James Doe

Orion Pax is constantly, if not always depicted as having strong moral character, excellent leadership, and sound decision-making skills, and an advanced extraterrestrial.

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